Design for Circularity Framework

Design Strategy
Role
Design Strategist
Client
Personal Exploration
Service
Circular Economy Research, Framework Design, Visual Systems, Strategic Design



























Challenge
Design teams want to think circularly. But most tools available are either too academic or too high-level to use in a real project meeting. The gap isn't knowledge. It's a lack of practical, stage-by-stage guidance that fits into an existing design process without disrupting it.
Solution
A 3 layer Design for Circularity Framework: a Loop Map that visualises the full product design decision phase as a circle, 6 Decision Principle Cards tied to each stage, and a Circular Ambition Dial for team alignment at the brief stage. Anchored by the Philips SlimStyle LED lamp as a real-world example.
Innovation Audit Framework